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  • Digital Marketing

Driving 188% More Leads for India’s Magnetics Pioneer

  • June 16, 2025

Jaykrishna Magnetics

  • Founded in 1978:
    Over 45 years of industrial expertise
  • Based in India:
    Leading manufacturer iin India.
  • Product Portfolio
    • Magnetic Separators
    • Vibratory Equipments
    • Electro-magnetic Separators
    • Separators & Screening Machineries
  • Target Audience
    B2B industrial buyers, factory owners, engineering procurement officers, OEM partners

The Challenges

Outdated Website Technology

Website was static and built on outdated technology, failing to engage modern B2B buyers

Poor Search Engine Visibility

Very low visibility on search engines when potential customers searched for industrial solutions

No Social Media Presence

Complete absence from social media platforms where industrial buyers research solutions

Limited Market Awareness

Lack of awareness about machines, technology, and applications among the target audience

Our Approach and Strategy

Our comprehensive digital transformation approach tackled every aspect of their online presence

Website Design and Development

Website Redesign

  • Built an SEO-optimized, technically robust, and marketing-ready website using modern technology
  • Designed a high-speed, interactive, and mobile-friendly interface
  • Developed an 80+ page website, covering all products, industries, and key information pages

Content Marketing

  • Developed blogs and video content to raise awareness and demonstrate the applications and benefits of the machines to end users
  • Researched and identified platforms where the target audience was active
  • Distributed content on those platforms to maximize reach and awareness

SEO Strategy

  • Developed an integrated, site-wide keyword strategy
  • Created high-quality, in-depth content across all pages
  • Optimized Google Business Profile for local SEO
  • Conducted on-page, technical, and off-page SEO

Performance Marketing

  • Ran Google Ads campaigns to generate initial traction and leads
  • Utilized Meta Ads to raise brand awareness among the target audience
Social media

Social Media Optimization and Marketing

  • Created and shared informative and engaging content to build awareness
  • Developed content addressing the pain points of the target audience
  • Produced detailed video content
  • Created content in regional languages
  • Created use-case based content for the Magnetic Destoner Machine

Implementation Timeline

Website Redesign

Foundation building

SEO & Content

Content strategy rollout

Performance Marketing

Paid campaigns launch

Website Redesign

Foundation building

Implementation Timeline

Website Redesign

Foundation building

SEO & Content

Content strategy rollout

Performance Marketing

Paid campaigns launch

Website Redesign

Foundation building

Results & Impact

Top 5

Google Rankings
Primary Keywords

611%

Website Impressions
Massive visibility boost

289%

Organic Traffic
Quality visitor growth

188%

Organic Leads
Business inquiries

YouTube Success Story

237%

YouTube Traffic Increase

173%

YouTube Leads Increase

11,200+

YouTube Subscribers

1M+

Total YouTube Views

Client Testimonial

The team at Wolfable boosted our online visibility and brought in quality leads through smart digital marketing strategies. They're responsive, professional, and truly understand what works. Highly recommend!

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